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You've been trained to put everyone first

Most women have.

It's the hangover from an old patriarchal system:

Be nice. Smile. Don't make a fuss. Give of yourself, constantly.

 

But it's not real - and it's holding you back.

* From prioritising yourself. 

* From setting boundaries that actually protect your time and energy, 

* From finding the clarity, direction and joy you desperately want. 


You've been trained to put everyone first

Most women have.

It's the hangover from an old patriarchal system:

Be nice. Smile. Don't make a fuss. Give of yourself, constantly.

 

But it's not real and it's holding you back.

* From prioritising yourself. 

* From setting boundaries that actually protect your time and energy, 

* From finding the clarity, direction and joy you desperately want. 

Sounds Like Me

This isn't just the overwhelm or feeling lost.

 

It's the mindf*ckery of being taught to be responsible for everyone else's happiness. 

That's where the guilt kicks in. Why the resentment builds. How the overthinking stops you making the right choices for you. 

I'll help you elbow your way back into your own life. 

With boundaries that stick, clarity that cuts through, and choices that are finally yours. 

I help women dismantle the mindf*ckery holding them back, so they can find more balance, direction and joy in their lives. You'll reclaim your energy, your direction and your sense of self. 

How I can support you this summer...

Summer doesn't have to be about reinventing your life.

Sometimes it's simply about creating a little space to hear yourself think again.

Whether you want a quiet moment to reflect, a coaching conversation, or something to dip into while you're sitting in the garden or by the pool, here are a few ways I can support you this summer.

Fancy a good summer read?

Midlife, redefined.

If you're lying by the pool, sitting in the garden or stealing twenty minutes before everyone else wakes up, I'd love my book to keep you company.

It's practical, honest, funny in places and full of the tools I use with my coaching clients.

Buy now!

Looking for small daily shifts?

Illuminate.

My guided journalling  helps you reconnect with yourself in just a few minutes each day.

No pressure. No writing essays. Just thoughtful prompts to help you think more clearly, make better choices and build a life that's yours.

Join now!

Need a quick reset?

Breakthrough Empower Hour

One focused coaching session to untangle what's going on in your head and leave with real clarity and a plan.

Perfect if you're feeling stuck, overwhelmed or standing at a crossroads.

Book now!

Thinking ahead to September?

My signature group coaching programme My Midlife, redefined - A Practical Reset opens again in August, with the programme beginning in September.

If you've been reading my newsletters and thinking "I really need to do something for me..." this is it.

The programme is designed for women who are ready to stop carrying everyone else's life quite so heavily and start creating one that works for them too.

Joining the waiting list means you'll hear first when places open (and you'll get all the details before anyone else).

Sign up here!

Because this is coaching for your better, bolder, brighter life.

I provide practical life support for women. Support that you will learn to practise for yourself for all of your life. 

Women’s lives today are bursting with possibility, and brimming with pressure.  I'll help you manage the pressure so you can embrace the possibility.

This isn’t life coaching with a side of fluff. 

This is bold, practical, brain-clearing clarity - backed by shift-provoking tools, a coach who gets it (because I'm in it) and zero bullsh*t

Sounds Just What I Need!

Because this is coaching for a better, bolder, brighter life.

It might be that you’re overwhelmed, struggling or fed up.

Or perhaps you want change but aren’t sure where to begin? Or are you at an exciting new stage and want to start living life on your terms?

Sounds Like Me




Want change but not sure where to begin?

You're not alone!  It's hard - maybe you’re overwhelmed, struggling or fed up. Or are you at an exciting new stage and want to start living life on your terms?

But your brain is so full of To-Do's, shoulds and overthinking, topped off by a lashing of guilt, you can't cut through the Blizzard Brain to find the clear skies. 

Officially I'm a certified women’s life and leadership coach, motivational speaker and best-selling author. Unofficially, I'm a midlifer, brain untangler, and bullshit-cutter-through-er, helping women like you break through the bullsh*t and figure out what you need (and how to live it). 

It’s not about being more productive.
It’s about feeling more empowered.
More balanced.
More like you.

This is how I help...

Because there is a lot of unlearning from that social training, and a bit of reconnecting back to yourself, I've developed this transformative coaching process - 

 

Know Yourself → Believe in Yourself → Back Yourself

 

  • We’ll take a clear, compassionate, and no-nonsense look at your life as it is right now.
  • We’ll redefine what success really looks and feels like for you.
  • We’ll name and challenge the  limiting beliefs keeping you stuck.
  • We’ll make space for new goals, better boundaries, and habits that feel good to live with - not just to tick off.

I'll help you build the life you actually want to live.
One that’s Better, Bolder, Brighter - and built on your terms. 

1:1 Coaching

Breakthrough Empower Hour

This is one powerful hour where the focus is you. I might not solve all your problems, but we can certainly pack a lot in. In this powerful 1:1 session, I help you put your issue(s) in context, see things more clearly, and identify new solutions or directions for a better, bolder, brighter life.

Learn more ➝

12 Week 1:1 Programme

My Redefined Life - Better, Bolder, Brighter

This 12-week adventure takes you through my game-changing process of Know Yourself > Believe in Yourself > Back Yourself so you can reclaim your life. This is a deeply practical and transformative process where with curiosity and intention you will feel empowered and courageous for the life you are creating.  

Learn more ➝

Group Coaching programme 

My Midlife, redefined - A Practical Reset

Next group begins in September 14th

This group programme takes you through 10 weeks of exploration, inspiration and activation, with a weekly video lesson, group lives, and individual email support with me.  You will feel energised and empowered to live with better attention and intention in your life!

 

 Soul & Spice 

 An 'Un-Retreat' Adventure for women who want to 

✦ Explore ✦ Expand ✦ Exhale

Marrakesh, 20th - 23rd March 2027

 I am thrilled to announce my next 'un-retreat' luxury four-day coaching adventure in the heart of Marrakesh, designed to help you:

✦ Reawaken your five senses in one of the world’s most vibrant cities

✦ Reconnect with your sixth sense – your inner voice, your truth, your spark

✦ Reclaim your sense of self through powerful group coaching

Sounds Just What I Need!

Midlife, redefined: better, bolder, brighter

I wrote the book I had needed to read when I had to invest back in myself. 

You'll learn how to get a grip on where you are, and plot the course you want to take, because midlife isn’t a destination, it’s an exploration.  You will draw your map of this new landscape, and with coloured markers at the ready, you’ll write the signposts to take you on a midlife mission of your choosing, a redefined midlife; better, bolder, brighter. 

 

Sounds Just What I Need!
Hey there!

I'm Alana

Hello lovely,

I’m a cheerleader, champion and warrior for women like you. 

(Because I am a woman like you!).  I know how ambitious we women are for ourselves, yet we're often operating in a system that still expects us to be all things to all people. As a result, we risk overwhelm, guilt, imposter syndrome and people-pleasing perfectionism every day.    

This is the context in which women live their lives today. And it’s the framework for my coaching, which is a unique blend of professional expertise and personal experience (I’ve quite the backstory!).  

My mission is to give you the life-long knowledge, skills, tools and confidence you need to live a better, bolder, brighter life that is brimming with self-investment and potential. Yahoo! 

If you want a weekly wake up, subscribe to my newsletter Your Better, Bolder, Brighter Life, and read columns like

The Voice in your head is an Asshole

Why Women are so Controlling

Why I turned down dinner with James Bond

You might laugh, you might cry, you'll certainly see yourself, but most of all I hope you will know you are not alone.

Subscribe Now

"I recommend Alana 100% - she has a perspective on women's midlife challenges that comes from a lived experience.  I found her empathetic but yet able to challenge some of my rigid belief systems always with kindness. The assigned exercises really helped me to keep moving forward."

 
Jan

"Alana has changed my life. Working with her is the best investment I have ever made"

 
Siobhan Freegrad, OBE (56)